Our People - Our Port

Our goal was to bring together CentrePorts’ people by giving them a new home. The solution was a graphic system inspired by the history of the port, the people and the environment that connects all areas of the business. 

Since the Kaikoura Earthquake, CentrePort people have been in temporary accommodation while the port has undergone significant remedial and regeneration work. With the recent earthquake strengthening of Shed39, CentrePort were finally able to move to a more permanent home.

Shed39 was an opportunity for CentrePort to tell their story, visualise their values in a bold way and bring their people together as one team both mentally and physically. 

The creative concept and design of the environmental graphics were inspired by Maori motifs and weaving patterns and the idea of weaving together land, sea and people. A modern weave device was introduced to represent strong connections. Drawing on the rawness of the surrounding environment, a road mark texture was applied to the weave bringing the outside in.

Company: Capiche Design 

Client: CentrePort Wellington

Position: Creative Lead working with a project team

Project: Environmental graphics and wayfinding 

Role:  Creative strategy, concept development, art direction of visual design and overseeing the installation.