SKINS compression sportswear - It’s Equipment Not Clothing.

My role was Global Designer for five years at SKINS Compression Sportswear. SKINS is a global sports apparel brand headquartered in Switzerland. I worked in the Marketing team with responsibility for advertising, marketing and graphic design projects including concept design, digital design, brand advertising, social media marketing and event management.

It was our responsibility to generate new, fresh and on-brand imagery every quarter for our eight markets worldwide.

Our task was to create a new visual language for SKINS, by lighting up the brand’s imagery that had previously been rather dark and masculine.

Company: SKINS International

Client: SKINS Compression Sportswear

Position: Global Designer

Project: Logo Design, Global photoshoot and Campaign Design for the DNAmic range

Role:  Strategy, concept development, project management, art direction, retouching images and the creation of all marketing assets.